Messages Pack
Scalable messaging based on usage
Messages Packs
1,000 messages
$5 /month
5,000 messages
$10 /month
AI Messages
1,000 AI messages
$15 /month
5,000 AI messages
$60 /month
Start your 7 day FREE trial. No credit card needed!
Honest, Transparent & Affordable Pricing
No hidden cost
No Markup cost (Meta charges)
Get started for FREE
Get FREE Green Tick Verification
Omnichannel
Get 2 Months FREE
FREE Forever plan. No Credit Card Required.
Recommended
Baby Plan
FREE Forever
For early explorers looking to try chatbots risk-free
- Messages Messages sent by bot across any platform1,000
- Chatbot Maximum number of chatbots you can build1
What do you get?
Chatbot Platforms
Deploy your chatbot on WhatsApp, Instagram, Facebook, Telegram, or WebsiteInstagramWhatsAppWebsiteFacebookTelegramUnlimited subscriber/leads
Capture and store unlimited leads data like email, phone number, address, etcPre-built chat flow templates
Get Ready-made chatflows for various industries & use cases- Popular
Intent based chat routing
Detect the intent of the user based on certain keywords and route the chat via set flows Unified inbox
Get Single inbox for all platform conversationsMultilingual chatbot
Let your bot interact in user's preferred languageLive chat
Switch from bot to human support anytimeVideos & help tutorials
Tutorials and videos to help you use your chatbot smoothly.2048-bit SSL secure connection
Your data is protected with 2048-bit SSL encryption.
AI Features
LLM integration
Enable AI-powered conversations using OpenAI modelsLLM knowledge base
Let LLM use its own intelligence to answer user queries1000 AI answered messages
(Both AI & regular messagesshare the same limit of 1000)Configure AI Bot personality
Set your bot's tone, style, and behavior.Train AI on your knowledge base
Train your bot using content from website, PDFs, and FAQs.WebsitePDFFAQs
Recommended
Little Plan
$29 /month
For automating leads, bookings, and bulk messaging
- Messages Messages sent by bot across any platform3,000
- Chatbots Maximum number of chatbots you can build5
- Team Members Maximum number of team members you can add5
Everything in Baby Plan, Plus:
Lead notification on email
Get lead details on your email instantly.- Popular
Appointment booking
Let users schedule appointments directly via chatbot. - Popular
WhatsApp bulk messaging
Send messages to multiple users on WhatsApp at once - Popular
Instagram DM automation
Auto message users who comment on your Instagram posts WhatsApp shop automation
Let users view products, add to cart, and order on WhatsApp.Reports & analytics
Track leads, resolution rate, escalation rate, message per session and moreCustomer segmentation
Create custom user groups for better targetingCustom attributes & tags
Add tags and custom fields to organize leads betterMobile apps for agents
Support reps can manage chats anytime from mobile.30+ integrations
Connect with Shopify, Google Calendar, Zendesk, and moreShopifyWooCommerceGoogle CalenderPabblyLeadSquaredZendesk
AI Features
Train AI on your knowledge base
Train your bot using content from website, PDFs, FAQs, Google Sheets, and more.Google Sheets
Explore Add-ons
Recommended
King Plan
$99 /month
For Businesses handling high volumes and deeper integrations
- Messages Messages sent by bot across any platform12,000
- Chatbots Maximum number of chatbots you can buildUnlimited
- AI Agents Maximum number of AI agents you can buildUnlimited
- AI Voice Agents Maximum number of AI voice bots you can buildUnlimited
- Team Members Maximum number of team members you can add10
Everything in Little Plan, Plus:
MS Teams chatbot platform*
Build and deploy chatbots for Microsoft Teams.- Popular
WhatsApp flows
Let users fill forms for sign up, shopping, appointment, survey & more without leaving WhatsApp Smart Department Routing
Automatically route user queries to the right department like Sales, Product, or Support based on issue type- Popular
API integration in chatflows
Connect any external apps to your chatflow using APIs. Built-in AI assistance
Get help from AI while creating Chatflow, using live chat and more50+ integrations
Connect with tools like Zapier, Razorpay, HubSpot, and SalesforceZapierSimplyBookZohoGoHighLevelHubspotSalesforceRazorpay
AI Features
- GPT-5
ChatGPT integration
Integrate ChatGPT's latest AI model, GPT-5.0 Retrain on chat transcripts
Improve bot responses by learning from chat history.Train AI on your knowledge base
Train your bot using content from Drive, Notion, Sheets, and other sources.Google DriveNotionIntegrate popular AI models
Connect your bot with top AI models like Gemini, Claude, LLaMA, and DeepSeek.GeminiClaudeMeta LlamaDeepSeek
Explore Add-ons
Emperor Plan
Custom pricing starts at
$ 990
/month For automating leads, bookings, and bulk messaging
Messages Messages sent by bot across any platform As per Need
Chatbots Maximum number of chatbots you can build Unlimited
AI Agents Maximum number of AI agents you can build Unlimited
AI Voice Agents Maximum number of AI voice bots you can build Unlimited
Team Members Maximum number of team members you can add Unlimited
Everything in King Plan, Plus:
Chatbot Platforms Deploy your chatbot on WeChat, LINE, Viber, Google My Business, SMS, and Slack 
WeChat 
Line 
Viber 
SMS 
Google My Business 
Slack
Customized as per your need Personalised for your branding, processes, and CX.
Advanced analytics & reporting Get in-depth insights on chats, leads, and performance.
Custom campaigns & tracking Create and track personalized chatbot campaigns.
FB e-commerce integration Integrate chatbot with Facebook Shop
We'll build it for you Our team sets up your chatbot for you
Advanced security modules Secure your platform with robust protection layers.
Custom integrations On-demand integrations tailored to your business needs.
AI Features
- Integrate custom LLMs Integrate your preferred AI model for personalized chatbot responses.
- Enterprise grade fine tuning Advanced training tools to control how your AI responds.
- Train AI on your knowledge base Train your bot using content from YouTube, RSS feeds, Dropbox, and moreYoutube
RSS
Dropbox
Text
Add-On's Pricing
Data Training & Other Integrations
Train AI and connect third-party tools
Data training storage - 1GB
$15 /month
Data training storage - 5GB
$68 /month
Additional Team Members
Add more human agents to manage chats
Additional Team Member
$7 /month
Pack of 5 Additional Team Members
$30 /month
Platform add-ons
Unlock additional platform integrations and premium branding options for your bots.
Whitelabel Chat Window (per bot)
$20 /month
MS Teams Platform
$100 /month
Voice Minutes Add-ons
Extra voice minutes for AI voice agent calls
1,000 Mins
$40 /month
5,000 Mins
$150 /month
Start your 7 day FREE Trial
Access all features instantly and enjoy the full experience before deciding on the right plan for you. No credit card required.
Loved by Customers Worldwide
G2
G2
4.4
Capterra
Capterra
4.8
GoodFirms
GoodFirms
4.8
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Software Advice
▭
Software Advice
4.8
◈
Getapp
◈
Getapp
4.8
Capterra
G2
GoodFirms
▭
Software Advice
◈
Getapp
Crozdesk
"BotPenguin excels at listening attentively and putting in diligent effort. They show respect and treat our concerns seriously, fostering a positive collaboration with frequent..."
Gustav Louv
"We are using BotPenguin for our Facebook bots, responding to Facebook messages automatically. Currently handling millions of messages on a monthly basis and really great product"
Twana D.
"The team at BotPenguin contributed knowledge not just about using Generative AI but also about how these technologies may be customized to meet our needs in the asset and wealth..."
Phil Johnson
Conversation Categories used by Meta
WhatsApp Business platform conversations fall into four categories that are priced differently
Marketing
Marketing conversations involve sharing promotions, offers, updates, or invitations that encourage customers to respond or take action.
Utility
Utility conversations handle specific requests or transactions, providing updates on ongoing activities, confirmations, or post-purchase notifications.
Authentication
Authentication conversations verify users with one-time passcodes, often used at various stages like account verification, recovery, or security checks.
Service
Service conversations help businesses assist customers with inquiries, resolve issues, and address general questions or concerns.
Chatbot for Non-Profit Organizations
50%
Discount for non-profit organizations.
100%
Discount for non-profit organizations working for animal welfare.
Want to resell BotPenguin under your own brand? See our White-Label Chatbot Platform.
Frequently Asked Questions
Can I use BotPenguin for free?
Yes, BotPenguin’s baby plan is free forever. We don't hold you back in any way.
What channels does the King plan include?
BotPenguin's King Plan allows you to create chatbot for websites, WhatsApp, Facebook, Telegram, and Microsoft Teams. You can also create conversational landing pages and live chat widgets.
Can I get Demo of BotPenguin’s chatbot platform?
Yes, you can book a demo using our chatbot from the bottom-right corner or fill contact us & we will arrange it for you.
What’s the difference between messages and conversations?
Messages are individual bot messages on all platforms (except WhatsApp). A conversation is unlimited WhatsApp messages to one user within a 24-hour window.
What happens when I cross the response limit?
BotPenguin will send a message limit reminder when 90% of the messages are used. After the limit is exhausted completely, you must upgrade your current plan. Until then, your bots will not be able to bring leads and talk to your customers until you upgrade.
How do I make the payment?
You can pay for BotPenguin using Stripe or Razor Pay; both are secure, encrypted gateways. Security is our topmost priority.
Does BotPenguin offer any discount?
Absolutely, you can get a sweeter deal, if you choose the yearly plan, you only have to pay for 10 months. Two months is on us. Also, we provide a 50% discount to nonprofit organizations.
Can I cancel my subscription?
If you feel BotPenguin’s isn’t what you were looking for, you can cancel your subscriptions. No questions asked. The Penguin will miss you, though.
What’s the lowest paid plan I can choose to launch my chatbot?
The little plan is the base paid plan at $29 that includes 3000 messages, 5 Chatbots, 5 team members & more.
What is your refund policy?
Get in touch with our friendly customer success manager who is handling your account, and they will make the process easy.
Do you have a trial plan?
Yes! We offer a 7-day free trial that gives you full access to all features available in our King Plan
Where can I get my Invoice?
It will be sent to your email address; if you need anything specific, feel free to contact your customer success manager.
Can I get custom tools integrated into BotPenguin?
Yes, our expert chatbot developers can assist you in integrating BotPenguin with your existing tech stack.
Do I have to pay for integrations?
All the integrations are included in the plans. You don’t have pay extra for it. However, for custom integration you’ll be charged.
Can I add BotPenguin’s live chat to many websites at once?
Yes you can add live chat to more than one site as you are allowed to create multiple chatbots and allowed to customize them uniquely.
How many Chatbots can be created in King Plan?
You can create unlimited chatbots for all platforms included in the king plan.
How many chat agents can I include in the King plan?
You can include 10 agents with the king plan. You can add more agents at additional charges.
What is your markup on Meta prices?
We do not charge anything on top of Meta conversations charges; you pay the WhatsApp conversations fee directly to Meta.
Is there any message limit for WhatsApp?
No, all charges are conversations-based. BotPenguin’s platform pricing is based on the plan of conversations you choose.
Can you provide me with green-tick verification?
Yes, we do. Once you get started with us, we'll get you through everything.
Can I send bulk messages?
Yes, they can be scheduled and targeted as per your strategy.