G2
"Their ability to execute in a timely manner. If you want to start an AI Chatbot business then this is the place. - They have a great work environment, and know how important it is to be efficient."
- Gustav Louv
5-Star Rating
Launch Your Own White Label AI Agent Platform with our Partnership Program
White label our entire AI agent builder as your own and let clients build AI Agents in minutes or offer it as a service. Charge what you want and keep every dollar of your earnings.
Your Brand
Your Logo
Your Domain
Your Pricing
Trusted by 50,000+ Global Brands
Customize Every Corner of Our White Label AI Agent Platform to Match Your Branding
From onboarding to checkout, our platform adapts to your workflow. Customize dashboards, email alerts, and more, so it looks & feels like your product.
Your Logo Everywhere
All user-facing screens, emails, and login pages reflect your brand identity
Your Domain, Your Ownership
Your clients log in at your own domain. No redirects, no subdomains—it's your platform from start to finish.
Custom Sign-Up Interface
Design a branded sign-up experience with custom fields, tone, and visuals that align perfectly with your platform.
Your Dashboard, Your Experience
Change layout, colors, and messaging to deliver a dashboard that looks and feels like your native product.
Embed in Your Existing Tool
Drop our White Label AI Agent builder into your own tool, product, or SaaS dashboard. It blends in like it was always there.
Rebranded Marketing Kit & Docs
Use our editable help docs, onboarding flows, and sales decks, fully rebranded with your name, logo, & messaging.
White Label Mobile App
Provide your clients with a branded mobile app for iOS and Android, completely white-labeled and store-ready.
Custom API & Webhooks
Provide developer access with white labeled endpoints & docs. Your name shows across the entire integration flow.
Manage Your White Label AI Agents with a Complete Reselling Ecosystem
Go beyond basic logo removal, and get a full-featured ecosystem for reselling and scaling your AI agent platform.
Manage Everything in One Dashboard
Forget juggling Stripe, Notion, & support emails. Handle subscriptions and client accounts under one roof.
Add Unlimited Customers
Onboard 10 or 10,000 clients with no additional cost for client seats or admin access.
Unlimited AI Agents, No Per-Agent Charges
We don’t charge per agent. So, you can scale your AI agent offering without usage limits
Build Subscription Plans with Add-Ons
Customize plans, upsell integrations, and own your revenue. You set the pricing, you keep 100% of the revenue.
Earn More with Value-Added Services
Offer value-added services like setup, training, or consulting as part of your monthly subscription package.
Sell in Any Currency You Choose
Set prices and collect payments in your preferred currency. No restrictions, no conversion issues, no problem.
Use Client-Trusted Payment Gateways
Choose from popular options like Stripe, Razorpay, or PayPal to accept payments without changing client habits.
100% Customer Data Ownership
Access, export, and manage all client data on your terms—your platform, your users, your rules.
Host Your Database on Your Servers
Need more control? Host data on your infrastructure and meet custom security or compliance needs with ease.
Offer Your Customers White Label AI Agents That Think and Take Actions Like Humans
From understanding queries to completing tasks, give your clients AI agents that feel less like software and more like a smart team member.
Deploy On Clients’ Favorite Platforms
Sell AI agents that chat on WhatsApp, Instagram, Shopify, Facebook, and more—wherever your clients’ users are.
Create AI Agents with Just a Prompt
No more clicking boxes or linking paths in the chatflow. Just say: “Handle order queries and refunds”—the agent does the rest.
Train on Your Client’s Data
Connect URLs, PDFs, Sheets, or Notion to instantly personalize each agent with business-specific knowledge.
Quickstart with Prebuilt Agentic Automations
Speed up delivery using ready-made AI agent templates for support, sales, bookings, and more.
Connect with Leading AI Models
Power each agent with top models like GPT-4, Claude, Gemini, or DeepSeek, always utilizing the best technology available.
Set the Agent’s Personality
Let clients choose how their agents sound: Professional, witty, friendly, or bold.
Auto-Translate Conversations
Serve global clients effortlessly. Agents detect and respond in the customer’s language without setup.
Enable Smart Human Handover
Let agents transfer chats to human support smoothly, keeping the context and the conversation intact.
Track Agent Performance in Real-Time
Provide clients with insights into queries, drop-offs, conversions, and more using built-in advanced analytics.
Improve with Every Interaction
Let agents auto-learn from past chats to handle future queries more accurately—no retraining needed.
View All Chats in One Inbox
Manage every conversation across platforms and agents in one unified view—no tab hopping.
Connect Your White label AI Agent with Leading AI Models
Power each agent with top models like GPT-4, Claude, Gemini, or DeepSeek, always utilizing the best technology available.
Create Agentic Workflows across 80+ Tools using our White Label AI Agent
Let your customers experience AI agents that behave like real staff — navigating, deciding, and executing across the most popular marketing and support tools.
Marketing Workflow
Support Workflow
Appointment Booking Workflow
Lead Generation Workflow
Avail Dedicated Support for Your White Label AI Agent Platform & Your Clients
Got questions or dealing with a client issue? We’re on it. From helping you close deals to fixing the glitches—we’ve got your back, always.
Assisted Panel Setup, Zero Headaches
Skip the guesswork. We’ll configure your partner dashboard so you’re ready to sell from day one—no tech skills required.
Master the Product with Hands-On Training
Not sure where to start? Join our live walkthroughs and learn how to pitch, sell, and support your clients confidently.
Fast Fixes When You Need Them
Something not working? Client stuck mid-convo? Get timely technical assistance when you or your clients need support.
Find Answers Anytime with Our Help Center
Got questions? We got answers! Access step-by-step guides, how-tos, and resources to easily onboard and support clients.
Dedicated Partner Support Officer
Get a dedicated expert to resolve platform issues, answer questions, and support you anytime.
Stay Ahead with Instant Feature Updates
AI changes quickly, and so do we. Get notified the moment we launch new features so you’re always offering what’s next.
Our White Label AI Agent Platform is Reseller-Ready with Enterprise-Level Security
Offer clients peace of mind with secure infrastructure, data isolation, access control, and compliance—built to protect both you & the businesses you resell to.
Choose Your Server Location
Select the server region that best suits your clients’ privacy or compliance requirements—US, EU, or custom options are available upon request.
SOC 2–Ready Infrastructure
Deliver White Label AI Agents with SOC 2-style safeguards, built to support custom compliance, security reviews, & internal audit needs.
Secure API & Webhooks
All APIs and webhooks are tokenized and encrypted—powerful enough for enterprise use, safe enough for peace of mind.
Audit Logs & Activity Tracking
Stay in control with access logs and audit trails for every client action—track what happened, when, and by whom.
SSO & Identity Integrations
Offer enterprise clients SSO via OAuth, Google Workspace, or custom IDP—so onboarding is secure and seamless.
Trusted by 200+ White Label Partners Worldwide
Scale your white label AI Agent business backed by 5+ years of experience helping SaaS companies, agencies, and startups grow with our White Label Program
Gustav Louv (CEO)
“BotPenguin has a very skilled workforce in the AI department who were able to customize my product according to my specific needs. I loved how easy and better it was to train their chatbot than the others. As of my recommendation, it is five out of five stars.”
Frequently Asked Questions
Can I embed the White Label AI Agent into my existing product or SaaS?
Yes. The white-label AI Agent builder can be seamlessly embedded into your existing platform or dashboard.
Can I restrict access to certain features for specific clients or plans?
Yes, the platform supports role-based access and feature gating, allowing you to offer different capabilities across pricing tiers or client types
What happens if I need a feature that’s not currently available?
You can request features, and if there’s sufficient partner demand or a strong use case, we prioritize it. Enterprise partners may also sponsor custom dev
Does the platform support white-labeled agent analytics for each of my clients?
Yes. Each client has access to branded analytics dashboards showing their own agent performance, query trends, and engagement metrics.
What our Customers Say
Delivering value, earning trust. Hear good words about BotPenguin on these platforms.
Capterra
"We are using BotPenguin for our Facebook bots, responding to Facebook messages automatically. Currently handling millions of messages on a monthly basis and really great product."
- Twana D.
4.6-Star Rating
Trustpilot
"Its Whatsapp Automation with API is really practical for sales & marketing objective. If it comes with analytics about campaign result it will be awesome."
- BD Michae
5-Star Rating
Good Firms
"Their timely communication is the reason for the great project management. Our descriptions are precisely translated into needs by BotPenguin, and they possess the necessary skill set to execute features in a timely manner."
- Yashi Amola
5-Star Rating
Crozdesk
"The team at BotPenguin contributed knowledge not just about using Generative AI but also about how these technologies may be customized to meet our needs in the asset and wealth management industry. It was amazing how well they could convert difficult technical ideas into workable, approachable solutions. Furthermore, the team at BotPenguin has shown a remarkable capacity for creative problem-solving, as demonstrated by their approach to challenging project specifications."
- Phil Johnson
5-Star Rating
