Sell a White Label WhatsApp Chatbot, AI Agent & Business API Under Your Brand in 12 Hours
Add a white-label WhatsApp chatbot, AI agent, and WhatsApp Business API to your portfolio.Your brand on the front, BotPenguin powering the back, with recurring software revenue from day one.
Your Brand
Your Logo
Your Domain
Your Pricing

WhatsApp Is an Established Market. Be Where Customers Already Are.
WhatsApp is now the default customer channel across high-growth markets. Businesses want WhatsApp automation but cannot build or maintain it themselves. BotPenguin provides the infrastructure. You bring the brand.
- $19.13BEstimated WhatsApp Business API Market Size by 2033
- 2Mn MessagesProcessed on WhatsApp per month by BotPenguin
- 12 HrsAverage time to finish onboarding & setup
We Are an Official Meta Technology Partner. Your Clients Get the Difference.
As an official Meta Technology Partner (TSP), BotPenguin gives your white-label WhatsApp chatbot business direct access to the WhatsApp Business API, faster verification, and no markup on Meta’s applicable WhatsApp messaging charges.
No Meta Markup
Pay only Meta’s applicable WhatsApp messaging charges. No hidden fees or inflated API costs. Your margins stay yours.
Faster Brand Verification
Direct TSP status means quicker client verification. Less waiting, faster onboarding, smoother experience under your brand.
Platform Fee Only
One flat platform fee with no surprise costs or usage markups. Meta bills WhatsApp conversation charges directly, while you set your own software and service pricing for clients.
AI Agents & Automation Plans Included
We also offer dedicated WhatsApp AI agents and automation plans to our white-label partners. No add-ons, no extra licensing. Full stack from day one.
Build a White Label WhatsApp Chatbot Business Around Your Brand
Deliver AI-powered white-label WhatsApp chatbot software and Business API under your brand.From dashboard to domain, every client touchpoint is yours.
Your Logo & Domain
Your clients see your brand from the first click. Custom logo, custom domain.
Your Chatbot Templates
Pre-approved WhatsApp message templates managed and deployed under your account.
Your Team
Set roles, manage permissions, and keep your internal operations running exactly how you want.
Your Pricing
Build subscription plans that work for your business. You set your software and service pricing while Meta bills applicable WhatsApp conversation charges directly.
Your Branded WhatsApp & Meta Apps Suite (Add-On)
We also provide a fully branded WhatsApp app and complete Meta apps suite as an add-on to your white-label partner plan. Your name, across the entire Meta ecosystem.
Your Terms & Conditions
Define your own engagement terms. Your platform, your rules, your client relationships.
Your Payment Gateway
Get payments directly into your account. No middlemen, no revenue sharing, no caps.

See the White Label WhatsApp Platform in Action
Watch branded WhatsApp automation handle customer support, lead capture, broadcasts, and conversations from a single platform.
Maximize Your Earnings with a CustomizableWhite Label WhatsApp Chatbot Platform
Take complete control of your white-label WhatsApp chatbot business. Set plans, configure taxes, manage billing, and build recurring revenue from WhatsApp software, automation, and services.
Unlimited Sub-Accounts
Start with your current client base and scale as you grow. Every plan includes sub-accounts for managing multiple WhatsApp client accounts.
Subscription Plans
Create custom plans with your own names, features, integrations, and billing cycles. Build a pricing structure that fits your market.
Sell Add-Ons
Offer WhatsApp AI agents, automation workflows, plugins, and services on top of base plans. More value for clients, more revenue for you.
Configure Taxes
Set taxes based on your country and business requirements. Stay compliant without adding manual billing work.
Select Currency
Bill clients in USD, GBP, EUR, INR, or other supported currencies without conversion friction.
Monthly or Yearly Pricing
Offer monthly or annual subscriptions through your partner dashboard. Greater billing flexibility can improve conversions and retention.
Upsell Integrations
Configure WhatsApp CRM and AI integrations with Zoho, ChatGPT, Google Workspace, and more. Add functionality and charge accordingly.
Bundle Services
Combine WhatsApp chatbot software with campaigns, automation, support, and existing agency services. Bundling increases deal size and reduces churn.

Want the full picture before you book? Read how to launch a white-label WhatsApp business.
We Also Offer White-Label WhatsApp AI Agents and WhatsApp Automation: Here's What You Get
Your clients want more than a chatbot. They want workflows that run on their own and AI that handles conversations end to end. Offer them White-Label WhatsApp AI Agents and WhatsApp Automation with BotPenguin, all under your brand.
White-Label WhatsApp Automation
Broadcast campaigns and drip sequences to keep clients engaged
Cart recovery and lead nurturing flows
Appointment reminders and follow-ups
Custom automation workflows built around your clients' needs
White-Label WhatsApp AI Agents
Context-aware AI Agents that handle full conversations
Complex query resolution with minimal human intervention
Easy handoff to live agents when needed
Fully branded WhatsApp AI agent experience you can sell as your own
Expand beyond WhatsApp with BotPenguin’s white-label Instagram chatbot platform for branded DMs, comments, and lead automation. Also see our white-label SMS platform or branded campaigns, reminders, and two-way messaging.
White-Label WhatsApp AI Agents That UnderstandContext, Language, and Intent
Rule-based WhatsApp chatbots frustrate users. BotPenguin’s white label AI agents for WhatsApp understand context, intent, and business data to handle more complex conversations.
Multi-LLM Integration
Every WhatsApp chatbot your clients build can connect with ChatGPT, DeepSeek, Claude, OpenRouter, and Gemini for smarter responses.
Reply With Context
The AI remembers what was said earlier in the conversation. Your clients' customers get relevant responses, not recurring prompts.
Train on Business Data
Your clients train the chatbot on their website, documents, spreadsheets, and past conversations. The AI uses their business information to provide more relevant answers.
Auto-Language Translation
The chatbot automatically detects and translates messages based on the user's language. One WhatsApp presence, every market.
Customer Analytics
Your clients track conversation volume, resolution rates, and user behaviour from a clean analytics panel.
Custom LLMs for Enterprise Clients
Enterprise clients can integrate their own LLM. Give businesses the flexibility to use the model they trust most.
Chatbot Persona
Each client can give their chatbot a name, a tone, and a personality that fits their brand. The AI responds in character consistently.
Custom AI Prompts
Custom prompts let clients steer how the AI responds in any situation. Tone, boundaries, escalation rules all defined in plain language.

Want to compare your options? Explore the best white-label WhatsApp AI agent platforms for agencies and resellers.
Offer White-Label WhatsApp Automation That Transforms YourClients' Marketing
Give your clients tools to run campaigns, segment audiences, and drive WhatsApp conversions under your brand.

WhatsApp Broadcast & Drip Campaigns
Your clients design and schedule broadcast and drip campaigns directly on WhatsApp.
Send Offers & Alerts
Enable your clients to send discount offers, stock alerts, and promotional messages at the right moment. More touchpoints, better conversions.
Customer Segmentation
Let your clients segment their audience and deliver targeted WhatsApp messages to the right users at the right time.
WhatsApp Product Catalog
Your clients can showcase product catalogs and send personalized recommendations directly in WhatsApp chats.
Why Choose BotPenguin for White-LabelWhatsApp Chatbot Partnership
From setup to scaling, BotPenguin gives partners the tools, support, and enterprise-grade infrastructure they need from a white-label WhatsApp provider.
Official Meta Technology Partner (TSP)
No Markup Over Meta Charges
Customize Your Subscription Plans
Simplified Brand Verification via Meta TSP
Preferred Payment Gateway Integration
Branded Documents and Templates
Market-Leading Products with AI Integration
Unified Chat Inbox with Live Chat
Drag & Drop Chatbot Builder
Customize Features and Integrations
Retain 100% of Your Earnings
Thorough Onboarding Support and Documents
In-Depth Training Sessions
Regular Feature Updates and Product Rollouts
Enterprise-Grade Infrastructure, Data Storage, and Security
Timely Ticket Resolution and Issue Support
Competitive White-Label Pricing
Calculate How Much You Can Earn with a White-Label WhatsApp Chatbot Business
BotPenguin’s white-label WhatsApp chatbot plans are built around your profitability.Set your own pricing, retain your earnings, and estimate how much recurring revenue your business could generate.
Your Estimated Revenue
$ 120,000
Approx. revenue over 12 months
Who Should Join BotPenguin's White-Label WhatsApp Chatbot Program?
From agencies to SaaS entrepreneurs, BotPenguin's white-label WhatsApp chatbot platform is built to fit your business model and your clients' needs.
Digital Marketing Agencies
Deploy branded WhatsApp chatbots for lead gen, support, and campaign automation across every client.
IT Consultancies and Tech Partners
Embed white-label WhatsApp chatbots into your consulting stack. Build recurring revenue without managing the underlying infrastructure.
White-Label SaaS Entrepreneurs
Launch a fully branded WhatsApp chatbot SaaS. Bundle it, sell it standalone, keep all the margins.
CRM and ERP Vendors
Add WhatsApp AI chatbots to your product and expand your automation offering without building the technology yourself.
E-Commerce Agencies
Give clients WhatsApp chatbots that handle cart recovery, order updates, and product recommendations out of the box.
Hosting and Web Service Providers
Upsell white-label WhatsApp chatbots to your existing client base. High margin, easy to pitch, ready to deploy.
WhatsApp Automation Agencies
Sell branded WhatsApp automation workflows, drip sequences, and chatbot pipelines to clients who want results without the build.
Want to offer branded chatbot solutions across more channels? Explore BotPenguin’s white-label chatbot platform .
White Label WhatsApp Chatbot Pricing Plans Built to Scale With You
One platform fee covers your white-label setup and access. You set your client pricing, while BotPenguin stays invisible across the customer experience.
Baby Plan
Get started with white-label WhatsApp chatbots for your first clients.
Little Plan
Scale your white-label WhatsApp offering with more features and clients.
King Plan
Full-featured reseller platform for growing WhatsApp chatbot businesses.
Emperor Plan
Enterprise-grade setup with dedicated support and custom integrations.
*Note: All plans include white-label setup. Optional add-ons and applicable Meta WhatsApp charges are billed separately. No revenue sharing.
White Label WhatsApp Automation That Delivers. See Partner Stories.
Explore how BotPenguin partners are delivering branded WhatsApp experiences that clients trust.
$94Krevenue from 58 clients
$94K White-Label AI Business in South Africa | BotPenguin Partner
A South African IT firm built a $94K white-label AI business on BotPenguin — 58 clients, 9x ROI, live in 10 days. Started Baby, scaled to Emperor. Verified partner WL-178.
$43.6Krevenue from 35 clients
White-Label AI Automation | Colombia | 19x ROI | BotPenguin
A Colombian IT and digital marketing agency generated $43,580 in partner revenue and achieved 19x ROI using BotPenguin white-label for WhatsApp Catalog automation.
3-Daymedian client deployment
White-Label AI Chatbot Business | Dubai, UAE | BotPenguin
A Dubai IT company achieved 9x ROI and $90K in partner revenue, with a 3-day median client deployment, the fastest in BotPenguin's entire partner cohort. Read the full story.



