Ecommerce / Gaming Furniture

TTRacing - Case Study

TTRacing automated website support and lead capture for its 3M+ global users

TTRacing, a Malaysia-born gaming furniture brand serving 3M+ users across 9 countries, used an ecommerce chatbot setup to capture leads, deflect routine support queries, and manage licensed collection launch spikes on its website.

TTRacing website chatbot by BotPenguin showing ergonomic gaming chair product recommendation flow for Malaysia ecommerce buyers powered by BotPenguin
9,000–11,000
queries deflected / month (estimated)
3–5x
launch query spikes handled automatically
100%
after-hours coverage across 9 markets

Figures are reported by TTRacing and reflect operational data measured before and after deployment. Estimated figures are noted as such.

Industry:

Ecommerce / Gaming Furniture

Global Users:

3,000,000+

Founded:

2017, Ipoh, Malaysia

Markets Served:

9 countries across APAC, US, UK & India

Key feature used:

Website chatbot (support + lead capture)

Customer Rating:

4.9/5 from 12,808+ reviews

FeatureHow it was used