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Infobip delivers your WhatsApp, SMS, and omnichannel messages at enterprise scale. BotPenguin adds a no-code AI chatbot and lead capture layer on top, so every conversation qualifies leads, syncs data to your CRM, and runs automatically without custom development.
Infobip is a global CPaaS provider and official WhatsApp Business Solution Provider trusted by enterprises across 190+ countries. It powers WhatsApp Business API, SMS, RCS, email, and voice delivery through 800+ direct telco connections, with bank-grade encryption and 99.9% uptime. Gartner and Juniper Research consistently rank it among the top messaging infrastructure providers. When enterprise teams need reliable, compliant, high-volume message delivery, Infobip is the infrastructure they build on.
Infobip handles message delivery at scale. BotPenguin handles what happens inside those conversations. Connect BotPenguin to your Infobip account, and your chatbot qualifies leads in real time on WhatsApp and SMS, captures contact details, maps answers to your CRM fields, and syncs every conversation automatically. No custom bot logic to write. No separate development sprint. BotPenguin adds the conversational intelligence and CRM sync layer directly on top of Infobip's delivery backbone. Available on all paid plans. Test it free during your trial.
Build and run a no-code AI chatbot on WhatsApp and SMS using Infobip's delivery infrastructure. BotPenguin handles the conversation logic, qualification, and CRM sync. Infobip handles message delivery at enterprise scale.
See AI Chatbots
For conversations that need depth, BotPenguin's AI agent holds a natural multi-step conversation on WhatsApp using Infobip's delivery layer. Tool calling, lead qualification, and handoffs all happen in the conversation automatically.
See AI Agents
Trigger automated messaging sequences from chatbot events using Infobip's delivery infrastructure. Lead qualified, appointment booked, or request submitted: the right message fires automatically without manual intervention.
See AutomationsInfobip is built to deliver messages at enterprise scale across every channel. Its WhatsApp Business API handles two-way messaging with full Meta compliance, delivery tracking, read receipts, and CRM integrations. Its SMS and RCS infrastructure reaches global audiences with 800+ direct telco connections. For enterprise teams that need reliable, compliant, high-volume message delivery across channels, Infobip is the foundation everything else is built on.
Infobip's strength is infrastructure and delivery. Teams that want to run AI-powered lead qualification chatbots on top of that infrastructure, sync captured leads to external CRMs, and build complex multi-step conversational flows without writing code, typically need a dedicated conversational layer alongside it. Connecting custom bot logic to Infobip's API requires development time most teams cannot spare.
BotPenguin is that conversational and CRM sync layer. Connect it to your Infobip account and build no-code AI chatbots on WhatsApp and SMS using a visual builder. Every lead your chatbot qualifies gets mapped to your CRM fields automatically, whether that is HubSpot, GoHighLevel, Salesforce, or any other platform in your stack. Infobip delivers the messages. BotPenguin runs the qualification logic and routes the data where it needs to go.
No custom development needed for the chatbot layer. Three steps between you and a no-code AI chatbot running on Infobip's messaging infrastructure.
Log in to BotPenguin, select your bot, and open the Integrate tab. Find Infobip CRM in the list and click Connect. Then log in to your Infobip account. Your API key is available directly on the Infobip homepage dashboard. Copy it and paste it into BotPenguin. Click Connect and wait for the Integrated Successfully confirmation.
Step 1Map your chatbot questions to the corresponding Infobip fields. Name, email, phone, and any qualifying answer your flow collects. BotPenguin auto-fetches your bot question list, so configure your chat flow before this step. Once mapping is saved, every qualifying conversation syncs to your connected CRM automatically.
Step 2Send a test message on WhatsApp and confirm the bot responds correctly and the lead appears in your connected CRM with the right fields filled. Once everything looks right, turn it on for all live traffic. Infobip delivers the messages. BotPenguin runs the conversation from that point on.
Step 370%
reduction in manual effort for WhatsApp lead qualification after deploying BotPenguin on Infobip's delivery infrastructure.
4x
more WhatsApp conversations qualified and synced to CRM per month after adding BotPenguin on Infobip's WhatsApp Business API.
65%
of inbound WhatsApp and SMS inquiries resolved or qualified automatically after deploying BotPenguin on Infobip.
Real ways enterprises use BotPenguin on Infobip's messaging infrastructure to qualify leads and automate conversations at scale.
Run WhatsApp order updates, returns, and customer support chatbots on Infobip's delivery infrastructure with BotPenguin handling conversation logic and CRM sync.
Handle patient appointment reminders and inquiry responses via WhatsApp using Infobip delivery and BotPenguin conversation handling, with contact details synced to the CRM automatically.
Qualify property inquiries via WhatsApp chatbot on Infobip's infrastructure and route qualified leads to CRM automatically with budget, location, and timeline captured.
Run WhatsApp onboarding and support chatbots on Infobip for enterprise customers requiring CPaaS-grade message delivery and automated CRM data sync.
Handle admissions inquiry responses via WhatsApp chatbot on Infobip's delivery layer and route qualified students to CRM automatically.
Send booking confirmations and handle changes via WhatsApp chatbot running on Infobip's messaging infrastructure with BotPenguin managing the conversation logic.
Handle policy inquiry responses and claims updates via WhatsApp on Infobip's delivery infrastructure with full conversation context synced to CRM.
Connect BotPenguin's conversational AI to your CRM, payment gateway, calendar and eCommerce platform in minutes. No-code, no disruption. Your existing tech stack stays exactly as it is.
Free to start. No credit card required.
Is the Infobip chatbot integration free?
The BotPenguin side of the integration is included on every paid BotPenguin plan at no extra cost. You can test it during the free trial without a credit card. Infobip messaging costs apply separately under your Infobip plan, as Infobip bills for message delivery independently.
Do I need to write code to build a chatbot on Infobip with BotPenguin?
No. BotPenguin's chatbot builder is fully no-code. Connect your Infobip account using your API key from the Infobip dashboard, build your conversation flows on a visual screen, map your fields, and go live. No custom development is needed for the chatbot logic or CRM sync layer.
Does BotPenguin work with Infobip's WhatsApp Business API?
Yes. BotPenguin connects to Infobip's messaging infrastructure and runs chatbot conversations on top of it. Infobip handles WhatsApp Business API delivery. BotPenguin handles the conversation logic, lead qualification, and CRM sync.
What is the difference between Infobip and BotPenguin?
Infobip is the messaging infrastructure: it delivers WhatsApp, SMS, and RCS messages at enterprise scale across 190+ countries with 800+ direct telco connections. BotPenguin is the conversational and CRM sync layer: it builds and runs the AI chatbot conversations that operate on top of Infobip's delivery infrastructure and syncs every qualified lead to your CRM automatically. They are complementary, not competing.
Can BotPenguin run on Infobip SMS as well as WhatsApp?
BotPenguin primarily targets WhatsApp for this integration. SMS chatbot support on Infobip is available depending on plan and product configuration.
Can BotPenguin work as an AI agent on Infobip, not just a rule-based chatbot?
Yes. BotPenguin's AI agent handles complex multi-step WhatsApp conversations on Infobip's delivery layer. Tool calling, qualification, data capture, and human handoffs all happen in the conversation automatically. Infobip handles message transport throughout.
