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Updated on
May 23, 20248 min read

What is Pure Chat and how does it work?

Updated onMay 23, 20248 min read
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    Table of Contents

  • What is Pure Chat?
  • Pricing of Pure Chat?
  • Pure Chat Integration:
  • How does Pure Chat work?
  • Features:
  • Advantages and Disadvantages:
  • Wrapping it Up
Listen to this Blog

Live Chat is proven to be a great way to increase sales. Companies see the results. It has been proven that live Chat can generate 3x-5x more conversions and deliver up to 6000% ROI. Another report shows that live chat users are three times more likely to purchase than those who do not.

These numbers show that live Chat is highly effective at generating leads and selling products. It gives visitors instant access to your sales staff and support team (and vice versa). Hence, your team has more chances to convert these visitors into paying customers or clients.

44% of online consumers say that having a live chat during an online purchase is one of the essential features for an online store. 

About 51% of customers want businesses to be available 24/7 to get an immediate response. It causes many companies to lose half of their potential customers without even interacting with them. 

Don't Want to be one of them? Here's a solution, PureChat!

One live chat platform to drive up your lead conversions is Pure Chat. Let's discuss it in this article and see if it is for your business.

What is Pure Chat?

Pure Chat is a live chat program that engages the customer, supports your business, and prefect their website visitors in real-time. Pure Chat helps budding entrepreneurs and support small business. It also acknowledges that it can integrate with over 1000 applications. You can also add a live chat widget with its extensive features. Pure Chat does not need any additional hardware to install.

Pricing of Pure Chat?

Pure Chat offers you unique pricing features free of cost.

Pure Chat offers two pricing plans:

Free Plan

  1. Unlimited Live Chat
  2. Unlimited Users
  3. Full Customization
  4. Engagement Hub
  5. Transcripts
  6. All Integrations
  7. Use on Up to 3 Websites

Pro Plan – $99 per month

  1. Everything is Free, plus:
  2. Real-Time Analytics
  3. Visitor Tracking
  4. Contacts
  5. Unlimited Websites
  6. SMS Notifications
  7. Remove Branding

Pure Chat Integration:

Pure Chat can integrate with over 1000 plus applications. Utilizing a live chat feature to its ideal or prime level means integrating seamlessly. Some of the popular apps with which Pure Chat integrates are:

  1. Zoho
  2. Zapier
  3. Salesforce
  4. Shopify
  5. Google Analytics
  6. MailChimp
  7. HubSpot
  8. Go daddy
  9. Google sheets
  10. Google analytics
  11. Google drive
  12. Pay Pal
  13. Stripe
  14. Salesforce 

How does Pure Chat work?

You can add pure Chat to your website by copying your custom code snippet and pasting it just before the closing body tag of your website. Suppose you are unsure how to edit your website's code. In that case, you can send the Pure Chat to install instructions to the webmaster by typing their email address and hitting send. For the people with Shopify, Weebly, or WordPress sites, Pure Chat has quick install plugins that allow you to add it in just one click. It also has guides showing how to easily add Pure Chat to Squarespace, GoDaddy, and other websites. Once you have added PureChat to your website, you can type your website URL to verify it's working. 

Pure Chat pro includes all the live chat features in the free plan, such as unlimited operators and unlimited chats. It also allows you to receive real-time visitor analytics, visitor details, unlimited contacts, trigger-based visitor alerts, comprehensive chat reports, and much more. You can use these features to connect with website visitors throughout the customer lifecycle and use data to optimize sales marketing and customer support efforts. 

The visitor dashboard shows you all the people on one or more of your websites in real-time. With this information, this live Chat allows you to see the active users checking out your website and visualize how many visitors you had for a day. This graph is handy to see the spikes in traffic when you launch a marketing campaign, send a newsletter, run a promotion, or are featured in a popular blog. Under the graph, you will see a list of all visitors to your site. From the list, you can see the visitors' names if you have added them to Pure Chat and The page they are currently looking at on your website.

Moreover, you can see how many times they visited and where they got a referral to you. The referral source is beneficial to find out which marketing campaigns drive the most traffic and which pages those new visitors are looking at most. On the right, you will get a contact panel pop out. Here, you can see their personal information, visit history, and chat. Moreover, whether or not they have sent you an email via Pure Chat. You can quickly start a proactive chat with any visitor by clicking the start chat button in the contacts panel or next to a person's name in the visitor's chart. 

Contact shows you all the website visitors that have been saved in your pure chat account. You can customize your pure chat account to receive an alert whenever qualified leads land on your website. Pure Chat creates reports that allow account administrators and power users to review performance over time with crucial chat metrics.


Some of the most used critical features of Pure Chat are as follows:

  1. API
  2. CRM
  3. Canned Responses
  4. Chat/Messaging
  5. Customizable Branding
  6. File Sharing
  7. Interaction Tracking
  8. Mobile Access
  9. Offline Form
  10. Proactive Chat
  11. Real-Time Analytics
  12. Real-time Consumer-facing Chat
  13. Reporting/Analytics
  14. Search/Filter
  15. Tagging
  16. Third-Party Integrations
  17. Transcripts/Chat History
  18. Transfers/Routing
  19. Website Visitor Tracking
  20. Proactive chats and triggers. 
  21. Transcriptions. 
  22. Multi-chat management. 
  23. Visitor information and location details. 
  24. Chatbox assignment. 
  25. SSL security. 

Advantages and Disadvantages:


  1. The proactive chat functionality of Pure Chat is beneficial. 
  2. This live Chat is easy to use and simple to set up. 
  3. The User Interface is straightforward. 
  4. It is very useful to increase and improve contact with your customers and prospects.
  5. It is very efficient and effective software that is very helpful in business organizations to chat securely.
  6. Pure Chat is perfect for bridging the gap with your customer and massively improving the user experience.


  1. It is limited to its reports and details
  2. Chatbot functionality and advanced information of capture forms are lacking. 
  3. You cannot open this in a Pop-up, so whenever a customer changes the page, you lose the Chat. 
  4. You cannot add or attach a document or image to a chat conversation. 

Wrapping it Up

Super office says Live Chat costs 50% less than handling phone calls while serving superior customer service. Calling someone in today's generation no doubt gives a feeling of being human, and it also feels like talking to someone of their own. 

However, today, time is less, and globalization is in full swing. Live Chat can help in uncountable ways you haven't even thought about.

Pure Chat is an ideal tool for advanced sales and marketing teams that want to connect with customers throughout their customer lifecycle. It leverages data and insights from chat conversations and user behavior to deliver a personalized experience at each touchpoint.

Pure Chat has everything you need and nothing you don't. Pure Chat is simple to set up and highly intuitive to use. You can sign up and install the code on your site to start chatting within minutes.

Want a free alternative to test out Live Chat? Sign Up On BotPenguin and Set up a Chatbot for Free!

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Table of Contents

  • What is Pure Chat?
  • Pricing of Pure Chat?
  • Pure Chat Integration:
  • How does Pure Chat work?
  • Features:
  • Advantages and Disadvantages:
  • Wrapping it Up