Tag: chatbot for small business

Why The World Needs Trustworthy Chatbots

Why The World Needs Trustworthy Chatbots

Have you ever come across a situation where you find people repeating the same information again and again to their customers? 

If Yes, then this article is exactly the solution you are looking for in such situations. Repetition is a mundane affair and that is why the first line of customer support is being automated using various tech solutions. One of the most effective solutions available in the market is a chatbot for websites, that is deployed on websites to answer customer queries and in the process engage them. This also has an added advantage of time-saving for the workforce, leading to increased productivity at the workplace. Chatbot simply means chatting-robots that can seamlessly chat online with people. Chatbots answer quickly and are available 24/7 to interact with customers thereby ensuring that no customer is left unanswered.

A chatbot for the website will be ready to greet the consumer whenever he visits. The bot will start conversing with the client leading to an engaging experience. This also leads to increased data collection and the database thus formed can be linked to a CRM, Excel sheet, etc. If the customer support is not available the bot will manage to do the same work and that too handling multiple customers simultaneously. Even if a complex question arises that may not be understood by the chatbot, then it will take the information from the customer and transfer the query to the human-customer support. By doing this chatbots are revolutionizing the world & helping companies retain maximum clients. It has been reported from various surveys that 69 % of chats from start to finish are resolved by chatbots & 90 % of businesses report faster complaint resolution [1].

So obviously there are numerous benefits of chatbots for businesses and chatbots for websites but then like any other product there are many types of chatbots available out there, how does one decide which one to use and for which platform to use. Hers is a refresher on the types of website chatbots and how to choose one.

Types of Chatbots for websites:

1. Lead generating Bot:

Many people visit the websites but very few engage and lead to a conversion. This number can be almost doubled by getting a chatbot for the website which will constantly generate leads. Many companies who have opted for this service have shown to have an incredible conversion rate & sales growth.

2. Customer serving Chatbot:

Customer Service Chatbot takes minimal time to answer queries like booking policy, order status & providing information about the kinds of services the company offers. They will troubleshoot most of the problems that customers face.

3. Assistant Chatbot:

If you need someone to schedule a meeting for you and even reply to your messages then having an assistant chatbot is the best option. It is very cost-effective and performs almost all the functions that a human assistant does.

These chatbots work amazingly well but they fail if badly programmed and managed.

There are many instances where the Chatbot fails to interact effectively with customers & fails to manage their queries. Only those users interact with a chatbot who have trust in them or have prior experience. The first step is to build trustworthy bot & assure users that chatbot will handle their query. 

To harness the benefits of chatbots we need to create efficient & trustworthy chatbots for websites. We need to create a chatbot that establishes a relationship with the client. Trust is what the customer needs the most.

3 things your chatbot needs to build trust with people

1. Your chatbot should have an avatar

The human brain reacts differently to a person and machine. When a human face is seen on the screen immediately the user starts trusting it and expects him to handle the query. In this way, a realistic experience is created. You can even give a name to the chatbot and initial messages can be an introductory message through the chatbot that can introduce itself.

It can also be done by affixing a picture of your customer support who will handle the query if it is a complex one and requires human intervention. A huge amount of time should be invested in understanding the conversation between customer and customer support & jotting down their friendly replies and most asked questions. By doing this a whole range of strings can be generated therefore making communication easier for both parties.

2. Secure conversation & data

The customers should know that their conversation and data are safe with the company to gain their trust. Apart from this, technical aspects of security like Encryption and transport-level security such as HTTP is necessary to ensure a secure connection between users and the platform. User authentication plays an important role for bots to uniquely identify users to provide a more personalized experience. Cyber-security becomes critical to ensure that no third parties have access to the data. If you are buying a chatbot from a company, it should be trustworthy, branded & authentic.

3. Finding the best companies to do it for you

Finding the best companies like Relinns Technologies or free bot makers like BotPenguin, that will save your time & energy. They are compliant with international data security norms and have one of the best UI when it comes to chatbots for websites or businesses. They will create professionally built and authentic Chatbots that will meet your organization’s goal. Whether it is customer engagement or lead generation, all will be done under one roof. The best part is that these companies provide a trustworthy bot that will augment and help your business grow faster.

Web programming, also known as web development, is the creation of dynamic web applications. ... A lot of people learn web coding because they want to create the next Facebook or find a job in the industry. But it's also a good choice if you just want a general introduction to coding, since it's super easy to get started.

7 reasons you need Chatbot for your business

7 reasons you need Chatbot for your business

Introduction to chatbots

A chatbot is a software solution that can converse independently to engage customers, answer standard queries(fed to it from the backend), provide customer support, and help with lead capturing and conversion. The more advanced ones that are AI-based can fetch data, understand vague user responses, and deliver meaningful information to the user. Botpenguin is one such chatbot available readily. 

How chatbots are changing the world

According to Acquire’s report, 1.4 billion people are using chatbots, another report by Salesforce

recorded that 58% of users say that chatbots have changed their expectations of customer service and a similar one by Chatbots Life mentions that companies will save 2.5 billion customer service hours using chatbots by the end of 2023. There is no doubt that chatbots have permanently transformed the way customer service and the sales industry functions. 38 percent of the consumers have a positive perception of chatbots and 69 percent of the customers interact with chatbots at least once a month. It is safe to say that chatbots are here to stay and the future belongs to smarter AI-based solutions which can make the user experience better, save time and engage users in multiple ways and on multiple platforms.

Here are 7 reasons why Chatbots for Businesses

Always available customer support

‘Satisfied customer is the best source of advertisement’ 

One aspect of a business to which chatbots have proven to be indispensable is customer support. With a chatbot for business, you will never need to think about unattended customers again. After all an automated solution that can answer your customers’ queries, provide them information about your products/services, help them raise complaints (and the list goes on), is bound to become a panacea for all customer needs. 

Another channel through which a Chatbot for business helps customer support is the kind of connectivity it provides by being always available on your website or a Facebook chatbot or any other social platform you prefer. Customers can reach out to businesses anytime they want, ultimately leading to a better experience which results in more and more satisfied customers.

Improved Lead capturing, and conversion

In the present day scenario, businesses thrive on digital marketing through social media platforms, digital ads, search engine optimization, etc. According to a report by the Forrestor, the global digital marketing budget will reach 146 billion by 2023, and the market is predicted to grow at a healthy 9 percent for the next three years. With more and more businesses investing in digital marketing, it becomes vital that the incoming traffic is converted to meaningful leads to achieving growth and ROI. This is where chatbots play a role akin to a superhero. Chatbots not only engage the customer, help him navigate better for information he is looking at but also make the experience interesting and engaging which would otherwise be a mundane affair, having to skim through pools of information and static forms. Chatbots can also be deployed on platforms like creating a Facebook chatbot for business, chatbot for a website, integrating the chatbot with your CRM, etc. This translates into better revenues through the collection of useful data which helps convert more leads into sales.

Time and cost savings

According to a prediction based on collected data, Chatbots life(a renowned chatbot publishing and consulting firm), chatbots can cut operational costs by 30%, another report by Acquire mentions that 37% of people use a customer service Bot to get a quick answer in emergencies. The data directly suggests that chatbots minimize user service time and help save costs by answering standard queries, which would otherwise have to be answered manually. Using a chatbot for business results in minimum errors and zero human bias which directly translates into higher efficiency and productivity for the workforce on account of saved time.   

Gaining insights about consumer behavior

One of the more sought after uses of a chatbot is to interact and engage with customers. In the process of interaction, the chatbots invariably end up collecting vast amounts of user data. This data can be analyzed to gain insights into various parameters such as timings the users are most active, kind of expectations they have, from which location does one get more customers, and so on. The data analysis based on shortlisted parameters can give valuable insights based on which businesses can be transformed to better serve customers and grow faster, in this age of data, a solution that can efficiently serve customers as well as collect useful data about them is a godsend. 

Chatbots have negligible setup cost and time

Most of the software solutions in the market, typically the ones that are customized for a particular business, can take months for deployment. But here is where the deal becomes sweeter in case of a chatbot for business, chatbots are ready to use solutions and the better ones can be customized and set up in less than half an hour. This gives chatbots a clear edge over any other solution when it comes to lead and set up time. 

Chatbots are extremely user friendly

Chatbots for businesses have innumerable uses and it is very easy for one to not account for the ‘user experience factor’. Nowadays the user not only demands an instant solution but also wants the solution to be easy to use and understand. After all the success of a software solution depends ultimately on the ease with which the user can operate it and this where chatbots score extra brownie points as they are very uncomplicated for the user to interact with. 

Chatbots are becoming smarter by the day

Many of the chatbots for businesses available are AI-based. AI is still in its nascent stage and as AI improves, the chatbots are going to get smarter by the day. Not only a chatbot for business will be able to do the usual stuff but might also help in better prediction and analytics on the go or might be able to engage customers in other innovative ways as they become smarter. To be frank there are no limits to the technology on which say a BotPenguin(an AI-based chatbot creating platform) is based and therefore there is no limit to what the chatbot could do as the technology makes progress.

Conclusion

The only conclusion that can be drawn is that chatbot for business is going to become a necessity rather than an option soon. Businesses that use a chatbot will gain consumer trust, achieve more sales, and optimality in operations and will have an edge over those not using one. So if you are wondering whether to use a chatbot for your business, I would recommend that this is the time to get ahead of the curve and buy one given the innumerable advantages it brings with itself.

Although there are many options out in the market one of the best ones available is ‘BotPenguin- an AI-based chatbot maker’, the platform is smart, has a user interface that is better than any other, and is surprisingly affordable. You can also create a chatbot on multiple platforms such as chatbot for a website, Facebook chatbot, WhatsApp among other social platforms.

To sum it all up, use a chatbot to take care of your customers better, sprint ahead of the competition and grow manifold within no time.

Web programming, also known as web development, is the creation of dynamic web applications. ... A lot of people learn web coding because they want to create the next Facebook or find a job in the industry. But it's also a good choice if you just want a general introduction to coding, since it's super easy to get started.

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